Training courses in Photoshop, Illustrator, Indesign, Flash, Dreamweaver, HTML & CSS in London & the UK
HTML email courses
Creating HTML emails
Duration: 1 day | Price: £250 + VAT | Get the course outline
Summary:
Email marketing is extremely important for many businesses nowadays, so you will want to ensure that your newsletters and e-shots are not only eye-catching, but display correctly in hard to please email applications like Outlook and Gmail.
You'll want to be able to edit templates with confidence, and maybe even build your own from scratch. You'll need to add images, link to landing pages, and change font styles, colours and more.
This course concentrates on teaching you exactly how to write HTML and CSS (Cascading Stylesheets) that will look great and work across the widest range of email applications. These techniques are easy for anyone to learn, and do not require any previous coding experience.
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Payment terms: Courses must be paid for in advance. You can pay by Invoice, BACS or Credit/Debit card. There is a 1.9% surcharge for credit card payments.
What is an HTML email anyway?
An HTML email is basically a web page designed to be viewed in an email program such as Outlook, Thunderbird, or Gmail, rather than a web browser (Firefox, Chrome, Safari, Internet Explorer).
It's (almost) like building a webpage
HTML emails use very similar HTML and CSS (Cascading Stylesheets) coding techniques to those used used for building web pages, but there are some important differences. These are mainly due to the wide range of email programs in use, and their various quirks.
Outlook etc.
One of the worst culprits, Microsoft Outlook will ignore many of the standard CSS commands used to build webpages, rendering our designs as a bit of a mess.
Not to worry though, there are good solutions to Outlook's problems, and these and others are what you'll learn on the course. Here's an example:
Our newsletter project
The same page displayed in Microsoft Outlook (without using proper coding techniques):
